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EIRO Research Holds Prelaunch Convention, Launches Official Branding! |
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Thursday, 26 March 2009 |
 EIRO Research, a Dallas-based nutritional company, held its prelaunch convention in Dallas on March 6-7. At the convention, the company launched its official packaging and branding, as well as EIRO Energy, a natural, healthful alternative to conventional energy drinks.
"Attendance was phenomenal," said CEO, Chris Hausman. "We had twice as many attendees as we expected. It was standing room only." EIRO's official branding was designed by Pentagram Design, an award-winning design firm whose clients include Tiffany and Co., as well as Saks Fifth Avenue. DJ Stout, a partner of Pentagram, was at the event to reveal the new look.
"This new packaging is first-class," said Liz Goldreich, a Dallas-based independent associate for EIRO. "The owners of EIRO have aligned themselves with some of the classiest companies in the country. They are setting new standards and raising the bar in network marketing."
In addition to launching new packaging, videos, and marketing materials, the company revealed it would be featured in the August issue of Your Business at Home Magazine, a publication that appears on national newsstands. Other speakers at the event included, Darren Hardy, publisher of Success magazine, and Elizabeth Showers, a jewelry designer who heads the Elisa Project, which raises awareness on eating disorders. Founding partners Bo Short, Ty Tribble, and Chris Cucchiara also spoke at the event.
"EIRO is providing an incomparable platform for its independent associates," said EIRO founding partner, Ty Tribble. "No other company in network marketing has launched such a broad and comprehensive suite of products and materials in such a short amount of time. The opportunity at this company is unparalleled." |
